App Privacy Labels
Privacy labels allow users to better understand an app’s privacy practices BEFORE downloading an app. Privacy labels alert users of the types of data the app may collect, whether the data is linked to the user, or used to track the user.
Why it is an issue.
Personal data that is collected, stored, or shared by an app has the potential to paint a target on your identity. Personal data includes first and last names, email addresses, telephone numbers, location data and analytics. Breaches of personal data have resulted in millions of dollars in settlements from companies like Marriott, Equifax, Uber, Yahoo and so many more.
What is means for developers?
Come back next week for more in-depth information on all thing’s tech!